ABOUT
Strategic. Seamless. Aligned.
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At TJ Growth & Development, we help organizations move forward — strategically, operationally, and experientially.
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Our work bridges business strategy, organizational leadership, marketing strategy, and event design - aligning every detail to create meaningful experiences and measurable results.
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From full-scale conference production to operational consulting, we partner with clients to connect vision with execution - transforming ideas into aligned strategies that drive growth and impact.
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Who We Are
Founded by Traci Jones, TJ Growth & Development was built on a simple but powerful belief:
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Growth happens when strategy, people, and experience are aligned.
With over a decade of experience directing national associations, producing large-scale conferences, and leading non-profit operations, Traci brings a rare blend of strategic insight and real-world execution.​​
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Today, TJ Growth & Development partners with professional associations, healthcare and wellness organizations, and professional teams to strengthen operations, design engaging events, and implement strategies that elevate both performance and purpose.
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Our goal is to make alignment more than a buzzword - it's the foundation of how we plan, lead, and deliver results.
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Our Mission
To help organizations grow through intentional alignment — connecting people, purpose, and process in every process.
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We believe strategy should feel clear, leadership should feel empowered, marketing should feel consistent, and events should feel connected. The ​Aligned Experience™ ensures each of these elements work in sync to achieve your goals.
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The Aligned Experience™ Framework
The ​Aligned Experience™ is proprietary framework – a holistic approach that brings clarity and cohesion to every project.
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Grounded in four essential pillars, it guides how we help organizations grow with intention:
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Strategy – defining vision, measurable goals, and success pathways.
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Leadership – building strong teams, effective systems, and confident decision-making.
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Marketing – aligning brand, message, and audience connection for consistent visibility.
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Experience – designing events and momentum that inspire action and connection.
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This framework ensures every engagement — from strategic planning to conference production — is purposeful, efficient, and aligned.
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Our Approach
We bring The Aligned Experience™ to life through a structured, collaborative process designed for clarity and results.
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Discovery — Understanding your organization’s goals, challenges, and opportunities.
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Design — Developing a customized roadmap that aligns strategy, operations, and experience.
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Execution — Implementing with precision, managing details, and delivering measurable outcomes.
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Our clients trust us for our balance of creativity and structure — from strategic planning and leadership development to marketing strategy and event execution.
The result? Organizations that run smoothly, communicate clearly, and deliver experiences that truly move people.
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Our Commitment
We don’t just plan events or strategies — we build partnerships rooted in trust, alignment, and excellence.
At TJ Growth & Development, we value integrity, collaboration, and measurable impact.
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Every client receives personalized support, strategic clarity, and creative innovation designed to make a lasting difference — not just during your project, but long after it’s complete.
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Our Founder
Traci Jones is an accomplished strategist, organizational leader, and event producer with more than a decade of experience guiding national associations, nonprofits, and professional organizations toward growth and alignment.
As the Managing Director of the Blair Chiropractic Membership Association and former Executive Support & Operations Director for the Blair Upper Cervical Chiropractic Society, Traci has led multi-year organizational transformations, implemented governance frameworks, and produced twelve consecutive national conferences that have grown in attendance, sponsorship, and impact.
Her leadership and consulting expertise include:
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Organizational Strategy & Governance: Developing compliant structures and efficient systems for long-term sustainability.
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Conference & Event Leadership: Producing 100–200 attendee conferences, managing sponsorships, logistics, and onsite delivery.
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Marketing & Communications Strategy: Creating campaigns and messaging that build engagement and visibility.
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Operational Optimization: Designing digital systems and workflows to streamline efficiency and accountability.
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Board & Donor Relations: Enhancing transparency, collaboration, and stewardship through effective communication and planning.
Through TJ Growth & Development LLC, Traci now partners with organizations beyond the chiropractic community — offering strategic planning, leadership development, marketing, and event design services under her signature Aligned Experience™ framework.
She is recognized for her calm professionalism, integrity, and ability to bring structure to creative vision — turning ambitious goals into actionable plans and unforgettable experiences.
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Her mission: to help every client connect vision with execution — building organizations, events, and strategies that are financially sound, strategically aligned, and profoundly impactful.
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